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 Case Study #3 - Search EnginesFactorHelp, Inc. 337 New Hope Road Sunnyvale, Tx. 75182 972-759-0711 Situation: FactorHelp, a financial services company, needed a website redesign and help promoting its very diverse service offering. The redesigned website had to be professional and streamlined to accommodate the 40+ web pages. They also wanted to appear on the top of search engines for key industry terms to help drive traffic and new clients to the site. Challenges: Due to the large number of pages, the greatest challenge was the amount of time required to individually optimize each web page. Another challenge was the competition for keyword placement as many companies were trying to place. Since 'factoring' is both a financial and mathematical term, there was some additional competition for rankings as well. Next 1 | 2 |